OUTREACH MARKETING
In a nutshell, outreach marketing is telling businesses (and people) in our surrounding area who we are, what we're all about, and what our community is all about.
What are your goals? What’s in your marketing kit? How do you prepare? We cover all of the basics so you can walk through that door with confidence.
What to say will largely depend on where you are going… we break it down for you and even provide sample scripts.
Do outreach marketing when nobody else is doing do it. Nobody’s doing it on a Monday. Nobody’s doing it at the beginning of the month…
More than 50 percent of prospects never received one form of follow-up. So just by following up, you increase the odds of getting that new lease.
Favorite Outreach Ideas
Whether you're reaching out to local businesses, schools, or service providers, this candy jar strategy is the kind of thoughtful touch that gets remembered.
Get into 14 break rooms for under $100 (and fill your units faster) with this donut outreach marketing campaign.
Popcorn is easy and super budget-friendly, and everyone loves this snack! Invite prospects to stop by and see what makes your community POP!
September is Better Breakfast Month so we decided it would be fitting to do a breakfast-themed outreach initiative for you preferred employers!
Balloons are an easy, colorful, and fun way to do outreach! I mean...balloons just scream happiness...right? We’ve got 5 ways to put them to work for you!
PEP Marketing Ideas
Build meaningful partnerships with local banks, insurance agencies, and nearby businesses through thoughtful cross-promotional marketing. Inside, you’ll find outreach strategies, partnership scripting, Preferred Employer Program ideas, and simple ways to create ongoing visibility that benefits both your community and local businesses
Medical professionals work hard and you can show you appreciate them with a PEP discount, goodies and energy boosts!
Adding schools to your preferred employer list can be a game-changer for attracting quality residents to your community. Schools, universities, trade schools, and educational programs are hubs for educators, staff, and families who value stability and proximity to work.
Quick Resources
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