Your November Monthly Marketing STRATEGY
Calendars | Marketing | Referrals | Events | Renewals & Appreciation | Social Media
➡ Start Here: Your Plan for November
Don’t overthink it. Most members do this in under 30 minutes.
Everything below is designed to help you map out your month and actually execute it—without starting from scratch.
PRINT & PREP: Open your monthly calendar and create your game plan. Print them out so you can see your month at a glance. Next, create your Resident Newsletter to keep your community informed.
➡Take Note: November’s Happenings
BUILD YOUR MONTH OF MARKETING & RETENTION AROUND THESE DATES
November is: Family Stories Month, Movember, National Family Literacy Month, National Gratitude Month
11/01: National Cinnamon Day, Daylight Saving Time Ends
11/03: National Sandwich Day, Election Day
11/06: National Nachos Day
11/09: Go to an Art Museum Day
11/10: National Vanilla Cupcake Day
11/11: Veterans Day
11/13: World Kindness Day
11/14: National Pickle Day
11/15: Love to Write Day
11/17: Take a Hike Day
11/19: Use Less Stuff Day
11/21: World Television Day
11/23: National Espresso Day
11/26: Thanksgiving
11/27: Black Friday, Buy Nothing Day
11/28: Small Business Saturday
11/30: National Museum Jar Day, Cyber Monday
Download all of the creative holiday graphics for november in one click!
Get your zipped file of all the graphics in one download 👇
➡Choose Your Marketing Campaign to Drive Leads
Select from Outreach and Follow-Up Campaigns
📣 For more marketing ideas, click HERE.
Ready to grow your local connections this fall? Our Harvest Great Savings flyer makes it easy to take your leasing special into the neighborhood! From connecting with local employers to building relationships with nearby businesses, discover simple outreach ideas to spread the word, spark referrals, and turn fall connections into future tours.
Here’s a very fall outreach idea for you - pumpkins! You can go so many different directions with this one - candy, real pumpkins, pumpkin-flavored anything!
From candy corn to pumpkin spice goodies, there’s no better way to get prospects’ taste buds—and imaginations—excited.
As we welcome the arrival of autumn with its cooler weather, warm hues, and cozy ambiance, these fall slogans and sips capture the essence of the season.
Our home doesn’t stop at our front door — it extends into the amazing local businesses around us. Let’s crowdsource the best spots in your neighborhood!
We've curated our top apartment marketing slogans for fall and imaginative marketing approaches, guaranteed to leave a lasting impression on potential residents.
Fall is the perfect time to refresh your leasing strategy! Seasonal flyers make floor plans feel timely and inviting—especially those tougher-to-lease homes. With the right story (and a cozy fall tagline), every unit has a somebody.
Adding schools to your preferred employer list can be a game-changer for attracting quality residents to your community. Schools, universities, trade schools, and educational programs are hubs for educators, staff, and families who value stability and proximity to work.
Get into 14 break rooms for under $100 (and fill your units faster) with this donut outreach marketing campaign.
We have 5 unique ideas on how to use goodies in your outreach marketing that you might not have thought of… design templates and shopping list included!
➡Choose Your Referral Campaign
📣 For more REFERRAL ideas, click HERE.
Create a cozy fall-themed referral station for under $20 by pairing a cute design with treats and seasonal décor, then placing mini pop-up stations around your community to keep referrals top of mind.
Get your residents talking about your community with a “Popcorn-themed Referral Automation Station” today!
➡Pick Your Events to Build Resident Retention
🥳 For more event ideas, click HERE.
Celebrate fall and bring residents together with a seasonal Community Dinner. Keep hosting simple with catering, prepared dishes, or a potluck, and create a welcoming atmosphere for everyone. For an extra seasonal touch, add an Autumn Leaves Photo Opp using a kiddie pool filled with fall leaves for residents to throw.
Celebrate National Pickle Day with a Pickle Bar featuring tangy treats, playful puns, and an easy grab-and-go setup residents will love. This budget-friendly event is a simple way to spark connections and add a little dill-light to your community! Plus, explore bonus Pickling Class and Pickle Ball event ideas to keep the fun going.
Ready to whip up a little fall fun? Invite residents to grab a cupcake, pile on the frosting and toppings, and get creative with their sweetest seasonal masterpiece. Add a cozy drink, a little friendly competition, and some take-home packaging, and you’ve got an easy drop-in activity that’s festive, fun, and oh-so-sweet!
Highlight the simplicity of fall fun with this beautiful Golden Harvest Party. Have residents stop by for a snack, snap a picture, and create a memory of their time living life at your community.
Bring the warmth of the season into your community with a virtual Fall-Themed Random Act of Kindness challenge.
Invite residents to share what they’re thankful for with an in-person Gratitude Bucket or virtual gratitude wall. Turn their notes, photos, or top-three lists into a heartwarming social media video that celebrates your community and brings neighbors together.
Instead of braving the crowds and spending money, residents can “shop” right at home by swapping gently used items with their neighbors.
Bring the great outdoors to your community! Don your flannel and set out the campfire treats- we’re showing you how to do this cozy event three ways.
Celebrate your neighborhood this November with local business spotlights and a “Passport to the Neighborhood” challenge! Use the social graphic series to highlight favorite coffee shops, parks, boutiques, and other nearby gems, and encourage residents to explore local spots, collect stamps or photos in their “passport,” and enter a prize drawing.
Celebrate residents with a seasonal pie bar! Serve whole pies for a fun, community-style gathering, package individual slices for grab-and-go treats, or share hand pies and doorstep deliveries for a personal touch. It’s a sweet, flexible way to make residents feel at home!
Beyond the joy of giving, a charity event offers a chance to create lasting memories while making a tangible impact on the lives of those in need.
➡Resident Retention: Appreciation & Renewals
💕 Click the following for more retention ideas: Appreciation or Renewal
It’s officially pie season—one of the sweetest times of the year to show a little appreciation! From welcoming new residents to celebrating renewals, a seasonal pie is a delicious way to make someone feel right at home.
November is the perfect time to celebrate gratitude and let residents know how much they mean to your community. These thoughtful gifts and cozy seasonal treats offer a simple way to say “thank you” and brighten someone’s day.
Fall gifts tap into the cozy feelings associated with the season—crisp weather, changing leaves, and harvest-time traditions.
Resident Appreciation Week made simple! Simply print this flyer pack, attach them to snacks, and hold a grab-and-go appreciation event each weekday from Monday through Friday!
We’ve themed out each day to make planning your Resident Appreciation Week a breeze. Plus, you’ll get a mix-and-match variety of ideas so you can make it your own. Think Motivation Monday, Treat-Yourself Tuesday, and plenty more ways to delight your residents all week long!
Fall sweets and treats like pies, candy corn, and cinnamon rolls bring the cozy spirit of the season to life, sparking warm memories and a festive atmosphere.
In preparation for this season, we want to highlight some of our favorite fall-themed renewal designs from our gallery.
We thought your residents could use some fall vibes in their lives right about now. Send your residents this fantastically fall renewal with a little treat on the side. This works well for a new resident welcome gift as well!
The results are in: residents love their pets! Prescribe them some treats (and love) with these designs & gift pairings.
Put some GAME DAY spirit into your renewal season and get ready to score big with residents.
Fall beverage gifts like coffee, tea, and cider capture the cozy spirit of the season while making residents feel appreciated and at home. These warm, thoughtful touches foster connection, loyalty, and satisfaction within your community.
Donut-themed renewals are a low-cost, low-stress way to delight residents—and who doesn’t love a surprise treat?
📱 Social Media
Head over to your Social Planning Page.
Inside, you’ll find your full digital calendar with:
daily post prompts
captions
graphics
From there, you can:
plug posts in day-by-day
batch schedule for the week
or map out the full month
👉 Copy, paste, customize, and schedule directly on your platforms
Keep It Moving
Come back to your plan each week.
Not to start over—just to keep things moving.