FITNESS EVENTS

Continue to build value with your residents by tapping into your most coveted amenity: your fitness center. Help residents continue to reach their fitness goals by hosting a variety of fitness events whether that is in-person or online. We are going to break down everything you need to host these types of events at your community at any budget.

HOW TO EXECUTE:

  • In-Person Class or Class Series

  • Virtual Class or Class Series

  • 15-Second, Mini Events on Social Media

  • Social Media Health Challenge

  • Off-Site Event at a Local Studio or Gym

CULTIVATE A PARTNERSHIP:

  • Make a list of all the local gyms, studios, or instructors that are near your community.

  • Find them on social media and direct message them about hosting a class at your community.

  • See if they are willing do the class for free or at a discounted rate, if you promote them on social media and/or via email to your residents after the class.

 

THE LATEST IN FITNESS! GET YOUR COMPLETE FITNESS PARTY PACK!

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Browse specific ideas for each type of class below.

 
 

Yoga, Meditation, and Pilates

These days people are looking for ways to unwind and relax after a hard day at work. Yoga, meditation, and pilates events are ways that you can help support your residents and remind them why they chose you.

 

INVITE RESIDENTS TO CLASSES WITH THESE GRAPHICS

 

HOST A SOCIAL MEDIA MINI-EVENT OR CHALLENGE

5-minute meditation

Desk stretches

 
 

Bootcamp or HIIT

Motivate your residents to crush their fitness goals together by hosting a bootcamp or high-intensity interval training class.

Don’t just make this a one-time thing, make it a month-long series where residents can get together either in-person or virtually to motivate each other.

Pro Tip: Make sure to capture videos or photos of your team at these events and post them on the fly.

 

INVITE RESIDENTS TO CLASSES WITH THESE GRAPHICS

 

HOST A SOCIAL MEDIA MINI-EVENT OR CHALLENGE

Caption Templates:

  • Are you ready to get fit? All month long we’ll be sharing a daily fitness challenge to help us get our blood pumping each day. Help our team and your neighbors stay motivated by commenting on the challenge post once you complete it! 💪

  • Today’s challenge: __________! Bonus points if you knock it out before breakfast. Comment below when you’ve crushed the challenge!

  • Today’s challenge: ________! Tip: Set a timer, crank a favorite tune, and squeeze those abs!

  • Today’s challenge: ________! Tip: Do it while you are waiting for your cup of coffee to brew. Type in “crushed it” when done!

DAILY CHALLENGES - CLICK TO DOWNLOAD

 

Spin or Biking

Whether you are looking to cycle indoors or out, this popular fitness class is something your residents want.

You can do this event with or without bikes in your gym. Here are a few ideas:

  • Partner with a local cycle studio to do an in-person class either at your community or in their studio. You can make it themed for some extra fun!

  • Start a biking club for residents that own their own bikes and take different routes around the city as a pack. This is a great way for residents to bond.

  • Do a virtual spin class using a fitness app. For example, encourage your residents to join an upcoming live Peloton class and have them change their bio to have your apartment’s name. This way you can spin together virtually from the comfort of home.

  • Giveaway a FREE Peloton or other stationary bike. Use it as an opportunity to increase your social media following and engagement by encouraging residents to like your posts and tag a friend in the comments to enter.

 

INVITE RESIDENTS TO CLASSES WITH THESE GRAPHICS

 
 

Running or Walking

Location and proximity to walking trails is a huge factor in determining where people live. Remind residents why they chose you, by hosting events that encourage them to get on their feet (we hope that song gets stuck in your head all day long).

Here are some ideas:

  • Walking or Marathons for Charity

  • Walking or Running Club

  • Virtual Challenge

 

INVITE RESIDENTS TO ORGANIZED WALKS OR RUNS

 

VIRTUAL CHALLENGE

You can do this as a tracking steps challenge OR you can have fitness instructors provide a breakdown of walking and running intervals for your residents to follow on their daily walks or runs.

 
 

Other Fitness Classes

There are so many other types of fitness activities you can do at your community. If you aren’t sure what to do, you can always poll your residents on social media and see what’s most appealing to them.

Remember, you don’t have to do this alone. Partner with local instructors or gyms to host these events at your community. They will benefit by getting exposure to your residents and you benefit by providing value to your residents so they can’t imagine living anywhere else.

Here are some other ideas and below you will find some graphics to grab!

  • Zumba Class

  • Kickboxing

  • Barre

  • Water Aerobics

  • Hula Hooping

  • Rock Climbing

  • Tai Chi or Karate

  • Jump Roping

INVITE RESIDENTS TO CLASSES WITH THESE GRAPHICS

 

HOST A MINI-EVENT OR CHALLENGE ON INSTAGRAM STORIES AND REELS

 

FITNESS ENGAGEMENT ON INSTAGRAM STORIES

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