PREFERRED EMPLOYER breakfast outreach
Daily Dose: Better Breakfast for Your Preferred Employer
Time Investment: ⏰-⏰⏰
Money Investment: $-$$
September is Better Breakfast Month so we decided it would be fitting to do a breakfast-themed outreach initiative for you preferred employers! What says “we appreciate you” better than breakfast food? Not much. Now is also a good time to take a good look at your PEP program - is it up to date? Reevaluate your specials/incentives and see if there are any employers in your area that you could add to your program. Then you can market your revamped PEP program and get some good traction there.
CHOOSE YOUR DESIGNS
WHAT YOU’LL NEED
Breakfast foods - check out some ideas below
Muffins or pastries
(You can customize the flyer above to include whatever food you choose!)
BRING IT TO LIFE
Make sure to distribute the food while it’s as fresh as possible.
Pair the food with your customized flyer or with the instantly downloadable version and plenty of business cards or stickers. TIP: Include the special preferred employer incentives in a big way on your marketing collateral.
Bonus Tip: Try partnering with a local restaurant/bakery so they give you a discounted price for the cross-promotion opportunity. Or you can trade off collateral - you leave some flyers with them and you take some of theirs with you. Win-win-win for everybody!
Social Tip: Use the social square to post about your fabulous PEP program online and reach more people than you could by doing traditional outreach. Don’t forget to tag & hashtag the business for added exposure.