Friends Make The Best Neighbors: The Pillow That Gets Referrals
Time Investment: ⏰
Money Investment: 💲💲
Feeling a little awkward about asking your residents for referrals? Now you don’t have to.
We’re sharing a subtle and squishy (yep, we said squishy) way to get the referral without saying a word.
Say hello to the referral pillow. A little decor that packs a double-punch. Not only is it great decoration, but it also nudges your residents to refer. It does the heavy lifting for you.
Order your pillows here.
Start strategically placing your pillows:
Couch in your community leasing area
On the chairs of your business center
In your movie theater room
Use the referral pillow as a photo prop
Have each team member take a picture with the pillow and post to social media
Every time a resident refers, ask them to take a picture holding the pillow. This makes for an easy testimonial to encourage other residents to refer.