RETENTION: END OF YEAR SURVEY
Resident feedback can give us an edge on making small tweaks for big wins. It’s important to take the pulse of our residents regularly and the end of the year is the perfect opportunity to get feedback on what we’ve done well and what we can improve on for the new year.
DO IT NOW IN 1-2-3:
Grab your design.
Option 1: Pair with gold envelopes and leave them on your residents’ doors.
Option 2: Set up a station in the leasing office for residents to fill them out. Provide a cup with pens and a basket to drop completed surveys.
Give residents a heads-up on social and via email. Write it in a way that gives residents the answer to “What’s In It For Me?” when returning the survey.
BONUS: Pair this survey with a random drawing for all who return their surveys.
Select a Design
Click to Edit in Canva or Download
ADD YOUR LOGO & CONTACT INFO USING OUR
CANVA-COMPATIBLE
MAGIC TEMPLATES
HOW-TO USE SPROUT MAGIC TEMPLATES:
Download your design from above
Click to open this Magic Template in your free Canva account
Upload the downloaded flyer into Canva
Drag and drop the uploaded design into the photo area
Adjust to include your logo, contact information, and background color
SOCIAL MEDIA GRAPHICS
Give residents a heads up on social and via email. Write it in a way that gives residents the answer to “What’s In It For Me?” when returning the survey.
BONUS: Pair this survey with a random drawing for all that return their surveys.
Suggested Social Post: “We know that home serves as the backdrop for your life. It’s where you make memories, raise families, build relationships and so much more. We don’t take that lightly. We’ve compiled a 3-question (anonymous) survey. You’ll find it (in a gold envelope on your door/in the leasing office) ________ (day). Please fill it out and return it _________________ (instructions on where to submit). Your feedback helps us make home the best it can be for every single member of our community. We appreciate you!”
SMALL FEEDBACK, BIG IMPACT
Sometimes getting small feedback from social media campaigns, where there is little effort on the part of the resident, can be more effective than a huge survey. Encourage residents to screenshot the Instagram Story, fill it out and return it via direct message. Click to download the Instagram Story graphics.
