17 Ways to Get Engagement & Attendance at Your Next Resident Event 

Grab your cheat sheet here 👇

Download the worksheet HERE.

Grassroots and the Personal Touch

  1. Personal Invitations: Door-to-door invites and personal calls. 

  2. Post eye-catching posters on your community board and in your amenity spaces.

  3. BYOF: Encourage residents to bring friends with word-of-mouth Incentives.

  4. Set up a Resident Ambassador Program enlisting social residents to spread the word.

  5. Send out attractive email invitations: Visually appealing and informative emails.

  6. Use creative signage and floor decals: Use unique signage in common areas.

Social Media and Digital Engagement

7. Build anticipation online with event countdowns on social media.

8. Live Teasers and behind-the-scenes videos to encourage engagement.

9. Give residents a voice with Interactive polls: Let residents vote on event details.

Innovative Communication

10. Video Invitations: Share engaging video invites online and via email.

11. Themed Elevator Rides: Decorate elevators with the event theme.

Local Business Collaboration and Incentives

12. Local Business Sponsorships: Partner for event sponsorship and promotions.

13. Gift Certificates or Discounts: From local businesses as prizes or incentives.

14. Exclusive Perks for Early Sign-ups: VIP experiences or first dibs on offerings.


Community Involvement and Feedback

15. Resident Committees: Involve residents in planning.

Invite residents to take part in planning events, activities, or community initiatives. Creating small resident committees helps build ownership, strengthens connections, and ensures your programming reflects what your community actually wants. Plus, it turns engaged residents into natural ambassadors.

16. Feedback Loop: Use post-event surveys for improvement.

This helps you understand what worked, what didn’t, and what residents want more of, allowing you to continuously improve future events while showing residents their voices matter.

17. Create some healthy fomo (fear of missing out) with posts showing what others missed.  
Share photos, short recaps, or resident testimonials after events to highlight the fun moments others may have missed. Posting these highlights on social media or community channels builds excitement, boosts participation next time, and creates a positive buzz around your programming. Residents may even share them on their own socials!

Featured Design

Pro Tips for Better survey Responses

  • Keep it under 5 questions when possible

  • Offer a small incentive (drawing for a gift card, coffee, or rent credit)

  • Link to Google Forms or embed in email

  • Send within 24–48 hours of the event

Additional Post-Event Survey Designs

Click to download or customize in Canva


There you have it —17 ways to boost attendance! Download the worksheet HERE.

We want to celebrate your successes! Let us know what works best for your community!


Listen to Barbara & Marci on the Multifamily Mix Podcast Below!