Digital

Video Marketing on a Budget

AUGUST FEATURED TRAINING:
Video Marketing On A Budget

Hosted by Sprout Marketing Creative Director, Rebecca Ross Gilinksy

First off, Rebecca explains why video is so freakin' important! We'll go over common video types and share TEN video marketing ideas exclusive to multifamily. Don't miss our tips to shoot apartment videos that look professional. 

Ready, set, action! 

 

AFTER YOU'VE VIEWED THIS TRAINING, WE'D LOVE TO KNOW YOUR FAVORITE PART! DROP US A LINE HERE.

Find Your Vibe: Take Photos Like a Pro

Find your Vibe: Take Photos Like a Pro

More pics, please! Nowadays people want MORE! We know you can't hire a professional photographer for every event or fresh community pic, so we're bringing out the big guns! Kat Carey, owner and lead photographer of Dark Room Foto, shares 10 tips to take iPhotos like a pro. Learn how to take awesome community photos with your iPhone! This talented lady has worked with us for years and she's sharing her trade secrets. 

Watch these videos and then download the tips at the bottom! 

1. Clean your Lens

2. Find your light

3. Avoid bad light

4. Manually adjust exposure

5. Angles are everything

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6. Clean your area

7. There’s an app for that!

8. Don’t over process.

9. Ditch the flash

10. Have fun

Ready, point, shoot!

Now that you've watched all the tips, grab your cheat sheet and put them into action at your community...

 

Need some photos right now? Visit our Stock Photography page to make updating your social pages and website a breeze! 

Need some professional photography? Visit Kat's website here. 

Instagram Highlights Tutorial

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We LOVE Instagram Stories (just check out our Instagram and you'll see). However, after 24 hours they go away! waa, waa, waaaaa... There is an easy solution and we're sharing how to set it up HERE. Instagram Stories Highlights are curated clips grouped by you and live permanently on your profile or until you want to freshen them up.

They appear under your bio and above your Instagram feed and will play as a story when someone taps on it. Since it's literally front and center on your profile, you control what prospects, or residents, see first.

Imagine the possibilities! Share sales and other promotions, highlight floor plans and amenities, introduce your Leasing Team, share what's in your neighborhood (Food, Workout, etc), or give a shout out to your wonderful residents.

Grab your TEAL Stories icons!

Grab your GRAY Stories icons!

Grab your BLUE Stories icons!

Find Your Vibe: 12 Posts in 12 Minutes

Find Your Vibe: 12 Posts in 12 Minutes

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Keeping your social media account up to date can be easy and FUN with the help of a classic kids' game: Mad Libs! Click below to download your cheatsheet on what to say and while you're at it, grab our 6 coordinating social graphics to go with it. (Right-click to open and save each one.)

Want more? Visit our Digital Graphics page for Seasonal and Always Relevant Digital Graphics to make posting a breeze. 

Your Online Reputation Precedes You

YOUR ONLINE REPUTATION PRECEDES YOU: PART 1

We've said it before and we'll say it again-your online reputation is paramount to the success of your business. Learn what and where to post across social media, how to leverage these spaces to grow your business, and how to use the voice of your customer to improve your service.

YOUR ONLINE REPUTATION PRECEDES YOU: PART 2

We've said it before and we'll say it again-your online reputation is paramount to the success of your business. Learn what and where to post across social media, how to leverage these spaces to grow your business, and how to use the voice of your customer to improve your service.

YOUR ONLINE REPUTATION PRECEDES YOU: PART 3

We've said it before and we'll say it again-your online reputation is paramount to the success of your business. Learn what and where to post across social media, how to leverage these spaces to grow your business, and how to use the voice of your customer to improve your service.

YOUR ONLINE REPUTATION PRECEDES YOU: PART 4

We've said it before and we'll say it again-your online reputation is paramount to the success of your business. Learn what and where to post across social media, how to leverage these spaces to grow your business, and how to use the voice of your customer to improve your service.